About Us

innovstar stories

Welcome to One World of Possibilities

It is with great honor and a deep sense of responsibility that I assume the role of Chairman of InnovGroup, a business group with more than 50 years of history, built on vision, resilience and the ability to create opportunities across borders and industries.

 

InnovGroup is the result of decades of entrepreneurial spirit, strategic thinking and trust-based relationships, both in national and international markets. Over the years, the group has grown through multiple brands, diverse sectors and a shared commitment to innovation, excellence and long-term value creation.

 

As we look to the future, my commitment is clear: to honor the legacy that brought InnovGroup to where it is today, while guiding the group into a new phase of growth, modernization and global impact. We will continue to strengthen our brands, invest in innovation and people, and build sustainable businesses that are prepared for the challenges of an ever-evolving world.

 

Our slogan, “One World of Opportunities”, is more than a statement — it is a mindset. It reflects our belief that opportunities are created through vision, collaboration and the courage to think beyond boundaries.

 

To our clients, partners and stakeholders, I extend my sincere gratitude for your trust. To our teams, I thank you for your dedication and ambition. Together, we will continue to shape the future of InnovGroup with confidence, integrity and purpose.

Sérgio Henrique Viana
InnovGroup

Our Management Team

Sérgio Henrique Viana

Sérgio Henrique Viana

Chairman / CEO
Branca Malheiro

Branca Malheiro

Legal & HR / Lawyer
Alexandra Rossi

Alexandra Rossi

Finance & Investment
Diogo Ferreira

Diogo Ferreira

Marketing & PR
Sophie Taylor

Sophie Taylor

Industrial Solutions
Guilherme Santos

Guilherme Santos

Real Estate Solutions
business people brainstorming

Our vision

InnovGroup’s vision is to be a global reference in value creation, innovation and sustainable growth across diverse industries.
We aim to build a business ecosystem that transcends borders, connects markets and generates long-term opportunities for people, partners and communities.

Guided by a global mindset and more than 50 years of experience, InnovGroup looks to the future with ambition and responsibility, continuously adapting to change while remaining true to its core principles.

Our vision is simple and powerful: to shape a world where innovation, collaboration and strategic thinking open the door to one world of opportunities.

Our Values

Innovation with Purpose

We believe innovation is not just about change, but about meaningful progress. InnovGroup promotes forward-thinking solutions that drive efficiency, competitiveness and sustainable development.

Integrity and Trust

Integrity is at the core of every decision we make. We build long-lasting relationships based on transparency, responsibility and mutual trust.

Global Mindset

With a strong national and international presence, we embrace cultural diversity and global perspectives, transforming them into strategic advantages across all our brands.

Excellence and Performance

We are committed to high standards of quality, management and operational excellence, ensuring consistent results in every market where we operate.

Collaboration and Synergy

Our strength lies in the synergy between our brands and teams. We foster collaboration, knowledge sharing and collective growth within the group.

Long-Term Value Creation

InnovGroup is driven by a long-term vision. Every investment, partnership and strategy is designed to create sustainable value for future generations.